Virgin Active - Go There
Virgin Active launched there series of Go There multi-regional commercials to promote their gyms globally for the January 2017 gym season. The Line animation collective, working under Electric Theatre Collective, created a beautifully crafted 2D fantasy world to be overlaid on top of real world representations of Virgin Active's gym offerings.
Credits
AGENCY 
Iris 
Creatives: Jonathan McKemey, Trevor Webb
ECD: David Prideaux
Producer: Alex Coughlin

PRODUCTION
Outsider
Director: Max Fisher
Producers: Joseph Taussig

EDITORIAL 
Tenthree
Editor: Rebecca Luff
ELECTRIC THEATRE COLLECTIVE
Producer: Orlaith Turner
VFX Supervisor: Courtney Pryce
2D Artists: Andrew Stewart, Chris Fraser, Taran Spear
Animators: James Duveen, Carlos de Faria, 
Jonathan Gallagher, Sam Taylor, Louis Neubert, Duncan Gist
Colourist: Lewis Crossfield

Check out some more:

Bluewater
Winter Wonderland
Advertisement
Greenvale
Potatoes That Speak For Themselves
Advertisement
Malteasers
Britain's Got Talent
Ident
BBC
Threeworld
Branding
Spiders
Illustration
Personal Project
Dave
One Night Stand
Titles
Gloomy
Illustration
Personal Project
Rock Wind
Illustration
Personal Project
Curious Faces
Illustration
Personal Project
Girl On The Hill
Illustration
Personal Project
Back to Top